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Tips For Buying Stock At Online Car Auctions

By Richard Withers »
Richard Withers | Head of Asset Security at LE Capital

Car dealers can find the best stock at the best price by being able to navigate both online and physical car auctions. Though the principles are the same, there are specific differences between them.

Here, we outline some of the differences between online and physical auctions and offer expert tips for online car auctions. For specific advice for physical auctions, read our article: Tips for Buying Stock at Physical Car Auctions.

Guide To Buying Stock At Online Auctions

You'll Only Need To Pay A Registration Fee Or Deposit

Online car auctions are usually cheaper than physical car auctions because there are fewer fees.

Physical auctions have entrance fees for each auction.

Online auctions typically require either:

  • a one-time registration fee (£75-£150)
  • a deposit that may be returned depending on whether you make a purchase or not

You May Not Be Able To Inspect A Vehicle In Person

A key limitation of some online auctions is that you won’t be able to check the cars over – the listings won’t tell you everything so there is more risk involved. However, some auction platforms may offer the opportunity to inspect the vehicles in person before the auction begins. This is often done at a designated inspection location or the seller’s location.

You also won’t be able to network with other attendees and gauge the market, but most dealers will have done thorough research ahead of time.

Only Buy Cars From Reputable Auction Sites

There are several ways of checking you are working with a reputable auction site, from getting advice from your peers to verifying with registered bodies.

Reputable auctions sites are likely to be members of a recognised industry body, such as the National Association of Motor Auctions (NAMA). NAMA members are required to follow a comprehensive Code of Practice to support both buyers and sellers.

When considering a new auction house, check if the auction site complies with relevant laws and regulations governing vehicle sales in the UK – i.e. consumer protection laws, data privacy etc.

Word of mouth among car dealers can help you identify which are the best and most reputable auction houses. You should also research online reviews from both buyers and sellers who have used the auction site to ensure the quality. Check ratings on Trustpilot if it’s an online auction you aren’t familiar with. Trustpilot has an auto auctions list that you can filter by location.

Our Auction Partners & NAMA Members

  • Shoreham Vehicle Auctions
  • Eastbourne Car Auctions
  • The Motor Auction Group
  • Central Car Auctions
  • G3 Remarketing
  • Aston Barclay
  • Manheim
  • Wilsons Auctions

Tips For Dealers Buying Stock At Online Car Auctions

Research Various Car Auctions

Research is invaluable for understanding the market. Essential research includes looking at both the vehicles you are considering bidding on and the online sites themselves. Make sure to check rates, policies, public reviews and the overall inventory to get a good understanding.

Inspect Vehicles Of Interest

Along with the descriptions, review any images for anything that hasn’t been mentioned – such as watermarks on seats, stained windows or flooring. Pay close attention to minor details. Double check the VIN on the windshield to ensure it matches the listing.

Make A Shortlist, Set Maximum Bids & Budget

Note the make and model of the vehicles you want to bid for. Set a maximum bid for each. You’ll also want to set a budget limit for all your purchases.

Be Aware Of How The Online Car Auction Will Be Run

Bidding Format

Online car auctions are run in a few different ways. Some operate via an online bidding system in the style of eBay. Others have a live auctioneer who carries out the bidding via audio/video. Some online car auctions use a hybrid with a timed event that transitions to a live event with an auctioneer.

Make sure you know how the auction will be run so you don’t miss a bidding opportunity for the vehicle you want.

Reserve Prices

In some cases, auctions may have a “reserve price” – a minimum price the seller is willing to accept. If this isn’t met, the vehicle won’t be sold.

Be Prepared At Auction Time

Once you have done your preparation, you can await the auction itself, which will be a staged process. The stages of an online car auctions can be briefly summarised as:

  1. Registration and verification
  2. Browse inventory
  3. Pre-bidding vehicle inspection if the auction platform allows it
  4. Bidding
  5. End of auction and payment/transfer

Where To Start? Online Auction Sites

We recommend starting with the following online car auction sites:

Get Stock Funding With LE Capital

We provide instant funding for vehicles purchased through both physical and online auctions. We work closely with many vendors across the UK and can help you fund your forecourt.

Find out more

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